Audi falls for ye olde "luxury bike" tricke

In spite of our best efforts and our broadly accepted advice against such deplorable behavior, German car company Audi has built a bicycle that it's showing off at, uh, car shows around the globe. The ultralight dynacrap carbon road bike will be available to the world's most vain cycling newbies for a price of about $20K. Wrong! 

Does this bike make me look rich and stupid?
A trick that never seems to get old
for luxury car manufacturers