An Amusement & Diversion for The Genteel Cyclist. Daily.

Wednesday, June 13, 2007

Small, pretty, and likely to break almost immediately -- you mean like a Fiat?



This here is a new concept bike by Lancia, the Italian motorcar company. Seems everyone wants to get in on the action, and car manufacturers have been "building" bikes for years. Most of them are crap with a capital "K." Recall, for example, the Jeep-branded dynacrappy mountain bikes of the mid-80s, or even the VW-branded Treks. Every couple of years, Ferrari seems to hook up with Colnago for some high-test road vanity, and there was a Porsche bike years ago.

It all reminds us of Paul McCartney's last tour of the US-- "Back in the USA, 2002"--wherein the mulletted one sent embroidered messenger bags, mesh biking gloves, and -- seriously -- sunglasses to promote the show among rock critics and newspaper reporters. (We have the bag still. It holds catfood. Glad to show you.)


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